WhatsApp Catalog: Selling Products Inside the Chat

What a WhatsApp catalog is

A catalog is a browsable product list inside WhatsApp: images, prices, descriptions, and a way to order without leaving the app.

• Products with images, price, and description
• Browsable in the chat
• Ordering by reply or tap
• One catalog per business, updated centrally

Wutt Store: the catalog and COD mode

Wutt Store runs the catalog plus a cash-on-delivery mode built for GCC markets.

• Add products once and share links in chat
• Product-to-chat ordering: the product arrives with the conversation
• COD mode confirms cash orders before dispatch
• Payment links via Stripe, PayPal, or Tap for prepaid buyers

Product-to-chat ordering

The pattern that makes chat commerce work: a customer taps a product link, WhatsApp opens with the product attached, and they order by replying. No checkout page, no account creation — the chat is the cart.

• Share links in conversations, ads, or the bio
• The product context travels with the chat
• Order details land in the shared inbox
• Follow-up (confirmation, dispatch, COD check) runs from templates

COD mode and the confirmation loop

Cash on delivery dominates much of the GCC. The catalog drives the order; the confirmation flow protects the delivery: confirm every COD order before dispatch, and catch cancellations in chat rather than at the door.

Catalog best practices

The catalog converts when it looks like a real storefront.

• Real photos on clean backgrounds
• Clear prices and delivery information
• Short, honest descriptions
• Stock kept current — nothing kills trust like an out-of-stock catalog

The catalog maintenance routine

A catalog is a storefront, and storefronts need upkeep. A short weekly pass keeps it honest: stock, prices, photos, and delivery notes — the four things customers actually notice.

• Update stock for items that sell or run out
• Check prices against costs and the market weekly
• Replace weak photos on the items customers ask about most
• Keep delivery expectations visible on every product

How Wutt helps

Wutt Store runs the catalog, COD mode, product-to-chat links, and payment links in one workspace with the shared inbox — from $11/mo with a $1 first-month trial and zero markup on Meta fees.