01 · Capabilities
WhatsApp Marketing: Broadcasts, Campaigns, and Templates capabilities
Campaigns
Send broadcasts to opted-in contacts, with delivery and reply reporting.
Templates
WhatsApp templates for messages outside the service window, with approval managed in Wutt.
Opt-in management
Record consent on each contact and honour opt-outs automatically.
Segmentation
Target campaigns by tags, notes, and contact attributes.
Revenue attribution
See which campaign produced orders and bookings.
Flows
Trigger messages from events like a booking, an order, or a click.
Scheduling
Send at the right time for your audience's time zone.
Compliance
Opt-out handling and contact consent built into every campaign.
01 · Section
What is WhatsApp marketing?
WhatsApp marketing is sending updates, offers, and reminders to customers who asked to hear from you. Unlike email or social, WhatsApp messages are opened within minutes. The rules exist for a reason: only opted-in contacts, only approved templates, and a clear opt-out.
02 · Section
Do I need customer opt-in?
Yes. Broadcasting to people who never agreed is the fastest way to get reported and banned. Wutt records consent on every contact and stops messages to anyone who opts out, so campaigns stay compliant.
- Record consent when a contact enters your list
- Never broadcast to contacts without consent
- Opt-outs applied automatically, everywhere
03 · Section
Why do WhatsApp templates need approval?
Messages sent outside the 24-hour service window must use Meta-approved templates. Wutt guides you through approval, including the required opt-out language, and shows the status of every template. Approved templates can be reused for every campaign.
04 · Section
How do I measure campaign results?
Every campaign reports delivery, replies, and opt-outs. With revenue attribution, bookings and orders are traced back to the campaign that produced them — so you see the revenue, not just the open rate.
Common questions
No. Sending marketing to contacts who did not opt in violates Meta's policies and can get your number banned. Wutt manages consent and opt-outs for every contact.
A pre-approved message format used for conversations opened by your business outside the 24-hour window. Templates must include an opt-out and be approved by Meta.
Meta bills marketing conversations at its published per-conversation rate in the marketing category, and Wutt passes that through with zero markup. Your Wutt plan covers the software.
Yes. Segment by tags, notes, and contact attributes, so a salon can reach hair-colour clients without messaging everyone.
The contact is flagged automatically, removed from future broadcasts, and the system records the opt-out so you stay compliant.
Campaign reports show delivery, replies, and opt-outs, and revenue attribution links bookings and orders back to the campaign.
Yes. Campaigns can reach both WhatsApp and Telegram contacts from the same shared inbox.