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WhatsApp sales automation for ecommerce stores is the difference between a 2% and a 6% conversion rate. Wutt automates cart recovery, COD confirmation, delivery updates, post-purchase review asks, and personalized product recommendations — all from a single WhatsApp number that ties back to your store, your orders, and your revenue.

Typical ecommerce flow

Visitor browses store -> adds to cart -> abandons
  |
  v
Wutt receives cart.abandoned webhook from store
  |
  v
+1h   : cart_recovery_v1 (gentle reminder, view cart)
+24h  : cart_recovery_v2 (10% off code)
+72h  : cart_last_chance_v1 (free shipping)

Order placed (COD) -> cod_confirm_v1 (confirm or cancel)
Order shipped       -> shipping_update_v1 (tracking)
Order delivered     -> delivery_thanks_v1
T+5 days            -> review_request_v1
T+30 days           -> reorder_recommend_v1

4 ready-to-use message templates

1. Cart recovery (gentle, 1h)

TEMPLATE: cart_recovery_v1
Header:   Image (first product in cart)
Body:     "Hi {{1}}, you left {{2}} in your cart. Your total is {{3}} SAR. We will hold it for 24 hours."
Buttons:  [View cart] [Apply 10% off] [Remove item]

2. COD confirmation

TEMPLATE: cod_confirm_v1
Body:     "Hi {{1}}, your order {{2}} for {{3}} SAR is almost ready. Please confirm your address and COD amount."
Buttons:  [Confirm order] [Change address] [Cancel order]

3. Shipping update

TEMPLATE: shipping_update_v1
Body:     "Your order {{1}} is on the way with {{2}}. Tracking: {{3}}."
Buttons:  [Track order] [Contact support]

4. Reorder recommendation (30 days)

TEMPLATE: reorder_recommend_v1
Header:   Image (frequently reordered product)
Body:     "Hi {{1}}, running low on {{2}}? Tap below to reorder with one click."
Buttons:  [Reorder] [See new arrivals]

Sample conversation

Customer: "Hi, I want to know if the red sneakers are in stock in size 42"
Wutt AI : "Yes, we have 3 pairs left in EU 42. The price is 289 SAR. Want me to send a checkout link to your phone?"
Customer: "Yes please"
Wutt AI : "Here you go: https://shop.example.com/cart/abc123. Pay with mada, Apple Pay, or COD. Reply DONE when you have paid."

Customer: "DONE"
Wutt AI : "Got it! Order #1042 confirmed. We will ship tomorrow and share the tracking number on WhatsApp."

-- Next day --
Wutt (template shipping_update_v1): "Your order #1042 is on the way with Aramex. Tracking: 9921 7732 1188."
            [Track order] [Contact support]

-- 5 days after delivery --
Wutt (template review_request_v1): "How do you like the red sneakers? Tap below to leave a quick 5-star review and get 15 SAR off your next order."
            [Leave a review]

What you need in Wutt

• Commerce provider connected (WooCommerce, Shopify, Magento, BigCommerce, PrestaShop, OpenCart, or Squarespace).
• 4 approved WhatsApp templates above, plus a generic “talk to support” template.
• Three flows: cart recovery, COD confirmation, post-purchase review.
• Revenue attribution enabled so you can prove the lift.